WHO
WE ARE
WE ARE
ACTIVIST-ENTREPRENEURS
We don’t need roads, meet the founders

We all come from the corporate world. From P&G, Nestlé to Google; San Francisco to Paris; advertisers to agencies; big companies, private investment to start-ups; impact-native to transitioning organizations.
We truly believe that the private sector, companies and investors are key to accelerate the necessary change and offer a livable planet.

Maud thevenot,

Procter & Gamble
Google & Youtube Launch & Scale of adwords & YouTube in EMEA
GM Possible Future (Innovation & start-up studio)
Kimpa (1st Family Office 100% Impact driven)

Jeanne rives,

Nestlé (Brand Manager – La Laitière, Création Gourmande, Mövenpick)
La PanotiQ (Marketing director, US)
GM TangoTab (Growth & market implementation, Social business, France)
Possible Future (Head of methodologies, Innovation & start-up studio)

Rija goldscheider,

Dentsu-Carat (Strategic Planning Lead)
SelectWorld/SelectNY (Planning Director, in charge of P&G)
Google Creative Business Partner – France/MENA
Blade Shadow (Head of creative studio + Brand & com director)

GUILLAUME DE VESVROTTE,

McCann Erickson CRM for Microsoft & General Motors, Europe
Founder Patte Blanche (1st Communication Agency 100% impact driven in France)
Co-Founder Sustainable Brands Europe 34 countries, 3000+ attendees
Sustainable Brands WW (Chair of international chapter, Global Steering Committee)
French-American Chamber of commerce NYC (Sustainability/Inno committee)

We don’t need roads,
meet the team
Guillaume Pesnel
Climate Positive Scaling Partner
Lucas Becouze
Climate Positive Scaling Partner
Pauline Legras-Klopfer
Climate Positive Project Manager
Andrea Reveyrand
Future Proof Brand Strategist
Yogi Pascaud
Future Proof Creative Strategist
Maxime Damagnez
Pack Member (Business)
Chani Guillard
Pack Member (Strategy)
Mathieu Ollitraut-Bernard
Pack Member (Artistic Direction)
Sacha Hourcade
Pack Member (Design)
Natacha Poutoux
Pack Member (Design)
Nathalie Pannetier
Pack Member (Marketing)
Marina Vassallo Rachline
Pack Member (CSR – Collective Intelligence)
Jan Kolar
Pack Member (Business Model)
Sébastien Laading
Pack Member (Creative Activation)
Marie Lemaistre
Pack Member (Creative Activation)
WE UNDERSTAND YOUR CHALLENGES

TO DRIVE COMPANIES
TO BECOME CLIMATE POSITIVE

TO REALIGN YOUR BUSINESS/COMPANY
AROUND YOUR MISSION/VALUES

TO FOSTER THE SCALE UP OF CLIMATE POSITIVE SOLUTIONS OF ALL SIZES

TO PROVIDE CONCRETE AND
ACTIONABLE SOLUTIONS TO SCALE

WE do believe,

THERE IS STILL HOPE… 
We are not naive. We are optimistic. Yes we have read the latest reports. Yes we are seeing how our world is already changing in front of our eyes. But yet we still believe we can create a sustainable world. But the window of opportunity is closing. And we will need to adapt our entire approach and not only mitigate our effects on our Planet. But there is simply no more time to waste anymore.

WE NEED TO RETHINK THE WAY WE THINK ACTION
When facing a great danger, humanity is becoming less and less tolerant to failure or small gestures. It makes sense. However, that’s not how you make change happen and last. Change happens in progress, not perfection. In the fight against climate change, there is no paved way. There is no miracle solution. There are small steps leading to big ones. There are trial and errors, teaching us which ways we can follow. We simply need to liberate the power of action.

ECONOMY WILL BE SUSTAINABLE OR WON’T BE.
Economy is not the enemy. It can power the change we need to create and scale, turning business into a force for good. But for that it needs to evolve. There won’t be any reduction without reinvention. We do need to rethink our models, we do need bold leadership to make our economy become Climate positive, business to be net positive.

WE NEED TO WORK TOGETHER TO MAKE IT HAPPEN
In the era of the Infinite Game, there’s no more point of competing against one another. The only success that matters is a collective one: make a sustainable economy a reality. We need to break down the silos, end the secrecy kept under the name of “competitive advantage”, and stop the vicious individualist circle we are locked into. Collaboration is the new competition.

COLLABORATION
OVER COMPETITION
ONLY ACTION
MATTERS
BE PRAGMATICALLY
OPTISMITIC
PROGRESS OVER
PERFECTION

We are activist-entrepreneurs and we are on a mission to turn the economy into a force for good by scaling positive impact.